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Looking for PPC news? Tips and tricks for SEO? Or maybe you’d like to find out what’s going on at AD Marketing. Read more below.
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PPC in 2023: Our predictions for the year ahead
We’ve said goodbye to 2022 and have welcomed 2023 with both arms and eager faces. As PPC is a competitive world with changes happening often, you may be wondering what’s around the corner for 2023. Paid advertising, commonly known as PPC (Pay-Per-Click), has been an...
Google To Sunset Similar Audiences
Google's Announcement: The Sunsetting of Similar Audiences Google Ads has announced another upgrade, this time affecting Similar Audiences. The announcement is part of the continuous focus on consumer privacy. Google will phase out similar audiences targeting...
Does Bold Text Affect SEO?
Can bolded text help your SEO? Simply put, yes. Bolding important parts or phrases in a site’s content does have an impact on your SEO. It helps Google to understand more about the paragraph or page content. Read on to find...
Women In Marketing 2022
Believe it or not, marketing is still a male-dominated industry, that doesn’t mean however that women aren’t playing vital roles within the industry. If you didn’t know, Alix Digital is a fully female business, made up of five amazing gals full of passion, insight,...
