Award winning digital marketing Agency
Digital Marketing Blogs
Keeping You Up To Date With Digital Marketing News & Updates
Award winning digital marketing Agency
Digital Marketing Blogs
Keeping You Up To Date With Digital Marketing News & Updates
Award winning digital marketing Agency
Digital Marketing Blogs
Keeping You Up To Date With Digital Marketing News & Updates
Explore the latest in digital marketing innovation. Whether it’s social media strategy, email campaigns, or cross-channel integration, our blogs deliver actionable insights to strengthen your brand’s online presence and performance.
Google Ads Data Retention Explained
Google Ads is changing how long advertisers can access historical reporting data. From 1 June 2026, hourly, daily and weekly reporting data will only be be available for 37 months, while monthly, quarterly and annual reporting data will remain available for up to 11...
Paid Ads in Gaming: Xbox Advertising Guide
More people are spending time gaming than ever before, whether that’s on console, mobile or PC. As a result, platforms such as Xbox are starting to open up new opportunities for brands to reach audiences in more engaged environments. As digital marketing continues to...
Call Ads Are Being Phased Out: Impact On Google PPC Management
Google Ads remains one of the largest PPC platforms in digital marketing, with automation and AI-driven optimisation reshaping how advertisers deliver campaigns to potential customers. One of the platform’s latest updates sees the slow removal of call ads, which have...
ChatGPT Advertising and PPC Management: What AI Means for Digital Marketing
Artificial intelligence has taken the world by storm during the 2020s, rapidly reshaping how businesses approach digital marketing. Platforms such as ChatGPT have revolutionised the internet, opening the door for advertising to become a key factor in their services....
Why Seasonal Marketing Matters More Than Ever at Christmas
Digital marketing, while prevalent year-round, sees its impact intensify during the winter and seasonal periods. Christmas, in particular, encourages businesses to get into PPC, with festive excitement coinciding with heightened consumer demand and intent. As soon as...
Google Ads Lifetime Budgets: Key Insights
Google Ads, Google’s advertising management platform, has become an essential part of how many businesses and marketers drive traffic, increase visibility, and expand their reach. Until now, Google ad campaigns have primarily relied on the daily budget feature, which...
Getting Found Online: How to Boost Your Visibility on Google
Google, the world's leading search engine, has become the epicentre of the digital age. Over the years, the digital giant has reshaped the way businesses and websites navigate the internet, revolutionising the marketing industry in the process. For many emerging...
Is Digital Marketing Just Social Media?
In the fast-paced world of digital marketing, it’s easy to equate the term with social media. However, digital marketing encompasses a broader spectrum of strategies that go well beyond your favourite social platforms. SEO is the cornerstone of digital...
Are Google Reviews Reliable?
Reviews are incredibly important to businesses. They help to provide feedback to the company so they know where they excel or where they can improve as well as offering customers the chance to tell other potential customers about their experience. Sadly, over time,...