Local SEO Services

Get found by customers right on your doorstep. We help businesses show up in the Google map pack and local results, where nearby buyers are ready to act.

Get a Free Local SEO Audit

What Is Local SEO?

Local SEO is the work that gets your business showing up when someone nearby searches for what you offer, whether that is “plumber near me” or “accountant in Swansea”. It is the difference between being found by a ready-to-buy local customer and being invisible to them.

For any business that serves a specific area, it is one of the highest-return things you can do online. These searches carry real intent, people looking locally are usually close to picking up the phone, and we make sure it is your number they see first. It sits at the heart of our wider SEO service.

Where Local SEO Wins You Customers

The Google Map Pack

The three local results with the map at the top of Google. We optimise your Google Business Profile, categories, services and reviews to earn a spot there, where the majority of local clicks go.

Local Search Results

The organic listings for local terms. We build location-relevant pages and genuinely useful content so you rank for the searches your area is actually making.

Reviews and Reputation

Google rewards businesses with strong, recent reviews. We help you build a steady flow of genuine reviews and make sure they are working to win you trust and clicks.

How We Approach Local SEO

There is no single trick to local SEO, it is a handful of things done consistently well. We start by optimising and tidying your Google Business Profile, then make sure your name, address and phone number are consistent everywhere they appear online, which Google leans on heavily to trust a local business.

From there we build location pages and content that target the terms your customers use, put a simple review-generation process in place, and earn local links and citations that lift your authority in the area. Everything is tracked, so you can see the calls, directions and enquiries it brings in, not just rankings on a screen.

Local SEO FAQs

What is the Google map pack?

It is the block of three local business results shown with a map near the top of Google for local searches. Ranking there is one of the most valuable positions in local SEO, because it catches customers at the exact moment they are looking.

How long does local SEO take?

You can often see movement in the map pack within a couple of months, faster than traditional SEO, because Google Business Profile signals and reviews respond relatively quickly. Competitive areas take longer.

Do I need a shopfront to do local SEO?

No. Service-area businesses that visit customers, such as trades or consultants, can rank locally too. We set your profile up to reflect the areas you serve.

Can you help a business with several locations?

Yes. We build out and optimise a profile and location page for each site, so every branch gets found in its own area.

Explore Our SEO Services

Every part of our SEO service works together. Dig into SEO, local SEO, technical SEO, ecommerce SEO, link building and SEO audits, or see how we help specific sectors, including solicitors, estate agents and tradespeople.

Want to Own Your Local Search Results?

Tell us where you want to be found and we will show you exactly what it takes to get there. Start with a free local SEO audit.

Get a Free Local SEO Audit

Don’t Just Take It From Us

    
 
 
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   Louisa Fletcher 
 
 
 
 Trustindex verifies that the original source of the review is Google. We are really pleased with the service and results while working with AD Marketing. They’re proactive, easy to deal with and always quick to help when needed. I would happily recommend the AD team to anyone looking for a reliable partner in this space!
  
 
      Posted on Google  
   
   Thomas Kelly 
 
 
 
 Trustindex verifies that the original source of the review is Google. We’ve worked with AD Marketing for several years and I genuinely can’t recommend them highly enough. We wanted an agency that feels like an extension of our team and that’s exactly what they’ve been from day one. If you’re looking for a trusted marketing partner who’s proactive, reliable and easy to work with, don’t hesitate to get in touch. Alix, Jack and Lucy are excellent at what they do.
  
 
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   Alan Varney 
 
 
 
 Trustindex verifies that the original source of the review is Google. Excellent service and support
  
 
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   The Fire People 
 
 
 
 Trustindex verifies that the original source of the review is Google. We have been working with AD Marketing since 2021 when they assisted with our new website content. Proving to be efficient, knowledgeable and easy to work with, we asked them to run our google ads shortly followed by SEO. The whole team are professional and helpful and we look forward to continuing our growth thanks to their services.
  
 
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   Pip Morris 
 
 
 
 Trustindex verifies that the original source of the review is Google. I have worked with Alix for several years now and cannot recommend her highly enough. She is knowledgeable, practical and utterly professional and, through her marketing skills, has definitely helped my business develop. She would be a major asset to any enterprise.
  
 
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   SO Coffee 
 
 
 
 Trustindex verifies that the original source of the review is Google. We thank the AD Marketing team for improving the efficiency of our website by pulling key data and information to ensure a high performing platform for our customers whilst reaching a wider audience.
  
 
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   Tim Jones 
 
 
 
 Trustindex verifies that the original source of the review is Google. They did such a good job for my clients that I started using them myself!

It has always been a joy working with Alix and Nicola.  I have referred numerous clients to them to handle the most technical aspects of SEO and PPC advertising.

I know that I can hand over responsibility and that they will produce tangible results and value for money with great communication along the way.

I highly recommend AD Marketing to any business.
  
 
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   Ben Davies 
 
 
 
 Trustindex verifies that the original source of the review is Google. Superb company to deal to deal with. They are extremely professional and knowledgeable and really seem to care about the results they produce for their clients. I’m already seeing a far better ROI than I have with previous companies that I’ve used.
  
 
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   Llanelli Motor 
 
 
 
 Trustindex verifies that the original source of the review is Google. Alix is incredibly knowledgeable and approachable. We have used AD Marketing for over a year and will continue to do so as they provide an excellent service and we are definitely seeing the benefit. Highly recommend!
  
 
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   Ryan Goodwin 
 
 
 
 Trustindex verifies that the original source of the review is Google. Helped me boost my Google ads for exterior cleaning, within 2 weeks the calls have been flooding in so would definitely reccomend!